BrandVolta is a full service independent creative marketing agency. Think of us as an extension of your company's DNA.
WE BUILD BRAND
Located in the heart of Hollywood, BrandVolta is a marketing agency with more than 20 years experience in building brands. We are obsessed with relationships, partnerships and great storytelling. Our strategy, content and execution have won international awards for our clients.
We’re a full-service inbound marketing agency that will work for you and with you, to increase your leads, conversion, and revenue. We are an extension of your marketing team, creating content that delivers results for your products or services in your unique industry. When you work BrandVolta, your business will gain an inbound copywriter, inbound marketing consultant, videographer and web designer to rapidly grow your company’s online presence.
Attract, Convert, Close, & Delight.
We don’t want just any traffic to our site, we want the right traffic. We want the people who are most likely to become leads, and, ultimately, happy customers. Who are the “right” people? Our ideal customers, also known as our buyer personas. Buyer personas are holistic ideals of what your customers are really like, inside and out. Personas encompass the goals, challenges, pain points, common objections to products and services, as well as personal and demographic information shared among all members of that particular customer type. Your personas are the people around whom your whole business is built.
Once you’ve attracted website visitors, the next step is to convert those visitors into leads by gathering their contact information. At the very least, you’ll need their email addresses. Contact information is the most valuable currency there is to the online marketer. So in order for your visitors to offer up that currency willingly, you need to offer them something in return! That “payment” comes in the form of content, like eBooks, whitepapers, or tip sheets - whatever information would be interesting and valuable to each of your personas.
You’re on the right track. You’ve attracted the right visitors and converted the right leads, but now you need to transform those leads into customers. How can you most effectively accomplish this feat? Certain marketing tools can be used at this stage to make sure you’re closing the right leads at the right times.
The Inbound way is all about providing remarkable content to our users, whether they be visitors, leads, or existing customers. Just because someone has already written you a check doesn’t mean you can forget about them! Inbound companies continue to engage with, delight, and (hopefully) upsell their current customer base into happy promoters of the organizations and products they love.